13 Valleys Nutrition Partner – VOOM Chosen as Official Partner

The Original 13 Valleys Nutrition Partner

VOOM Nutrition are really excited to partner with the Great Run Company for their inaugural 13 Valleys Ultra event this year. In partnership with the Lake District National Park this event has ambitions to showcase all that is wonderful about the Lakes in a sustainable way. With 5% of each entry being donated to the Lake District Foundation the 13 Valleys is helping ensure the Lakes, which happens to be very close to our heart (and physical HQ), remains protected for future generations to enjoy! As 13 Valleys nutrition partner VOOM are able to deliver energy and hydration products to those taking on one of the 5 distances on offer at the annual event.

What is the 13 Valleys Ultra?

The 13 Valleys Ultra is an exciting new ultra running event, launched to take place in The Lake District between the 29th September and 1st October 2023. The event is essentially a grand tour of the Lake District National Park showcasing the very best of this stunning area, with 3 ultra distance routes (180km, 110km, 55km) and a 20km trail event to choose from, all finishing in the traditional Cumbrian town of Keswick.

How far is the 13 Valleys Route?

The full 13 Valleys Ultra route follows the designated 13 valleys route touring the lakes, covering 180km and 7000m of elevation and with those stats its obvious for the 13 valleys nutrition will be key to maintaining performance throughout the race. If 180km sounds just that bit too far the alternative routes include the 7 Valleys Ultra which takes in 110 km of Lakeland trails and 3,800m of vert, the 5 Valleys (60km with 2,500m) and the supporting 2 Valleys event which is 20km with 500m climbing.

13 Valleys Feed Stations

VOOM products are available on all 12 of the 13 Valleys aid stations, with Pocket Rocket energy chews available and Hydrate electrolyte drink to aid hydration. Some stations offer Powr Plant endurance bars, and we recommend keeping an eye out for the Caffeine Kick bars for the overnight sections or later into the event when fatigue really sets in. The hosts provide a wide variety of food options, and 4 of the stations provide hot food as well, particularly useful during a longer ultra like this.

What are the 13 Valleys of the Lake District UNESCO World Heritage Site?

The Lake District National Park was granted UNESCO World Heritage status in 2017 and UNESCO highlights the 13 constituent valleys each with a uniqueness but enjoying an overarching pattern and system of land usage. The 13 Valleys Ultra visits each of these valleys in turn from Borrowdale & Bassenthwaite through Buttermere, Ennerdale, Wasdale, Eskdale, Duddon, Coniston, Windermere, The Grasmere Rydal Valley, Haweswater, Ullswater, and Thirlmere before returning to Keswick and the Borrowdale Valley. The 13 valleys route honours the UNESCO status and the variety of beautiful landscapes that the National Park has to offer, making this one of the toughest, but most scenic, long distance trails in the UK.

To learn more about the event and to enter, visit the 13 Valleys Ultra Site.

To see other events VOOM works with, check out the partner events section of our site.

All images courtesy of Steve Ashworth.