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Cycling Hub

World class sports nutrition
Made by performance inspired athletes for you to get more out of the day.

Gravel rocks rider flows down a dry, wooded trail during a timed segment of the event

Gravel Rocks – And Rocks Some More! 2026 Event Report

Hands down THE best race format out there: a full weekend of riding, racing, laughing, suffering, fuelling, and hanging out with the best people.

News

July 30, 2026

Article By

Nicole Read

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Electrolytes Explained: Hydration, Sweat Loss & Performance

When, why and how much electrolytes should you have as an athlete?

News

June 10, 2026

Article By

Beau Smith

A beetroot drink prepared in a glass to boost athletic performance

Beetroot for Optimal Athletic Performance, Timing and Dosage: How the Science can Help You

When to use Beetroot Shots and How much Beetroot juice should I have?

News

June 1, 2026

Article By

Beau Smith

The Gralloch 2026 Race finish line, with cyclist James Stewart in front

The Gralloch 2026: Chasing Qualification on Scotland’s Toughest Gravel Course

How consistent training, disciplined nutrition, and the right fuel helps deliver a strong gravel performance

News

June 1, 2026

Article By

Callum Robinson

Fred Whitton Article

Conquering the Fred Whitton: Paula’s First Journey Through the Lake District

From self-doubt to the finish line, Paula shares how months of training, determination and unforgettable climbs helped her complete one of the UK’s toughest cycling challenges.

News

June 1, 2026

Article By

Paula Sobolewska

Fresh beetroots on leafy greens.

What are dietary nitrates and how to Supercharge your next event!

Here’s why you should consider using nitrates from beetroot to smash your best performances.

News

April 18, 2026

Article By

Beau Smith

Colourful athletic shoes and hydration products

Electrolytes & Hydration – How to Avoid Muscle Cramp

The science of staying hydrated: how sodium, magnesium and smart sugar choices keep cramp at bay.

News

April 1, 2026

Article By

Beau Smith

Athlete sprinting on a track

How Does Sodium Bicarbonate Work? Bicarb Benefits as a Lactate Buffer.

Discover how sodium bicarbonate buffers lactic acid, delays fatigue, and boosts high-intensity performance.

News

March 23, 2026

Article By

Beau Smith

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Daniella Cullum Claims British Crit Champs Title

Daniella Cullum Claims British Crit Champs Title

News

January 28, 2026

Article By

Callum Robinson

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Five Secrets to Forging Mental Resilience

The Adventure Coach helps you build mental resilience to overcome your challenges.

News

January 28, 2026

Article By

Callum Robinson

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Fueling Chase The Sun – A Longest Day Coast to Coast Ride

Nail your nutrition and hydration as you Chase The Sun on two wheels.

News

January 28, 2026

Article By

Callum Robinson

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Cycling Route – The Scenic Lincolnshire Wolds

Daniella Cullum shares a scenic road ride in Lincolnshire with instructions, GPX & cafe!

News

January 28, 2026

Article By

Callum Robinson

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Explore Ullswater with Ease: Visit Ullswater eBikes in Glenridding

Explore Ullswater with Ease: Visit Ullswater eBikes in Glenridding Looking for a fun, eco-friendly way to explore the stunning landscapes of the Lake District?…

News

January 28, 2026

Article By

Callum Robinson

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StrathPuffer 24 – 10 Laps, 24 Hours & A Gravel Bike Gamble

Can Ben complete a 24 Hours MTB challenge… On a gravel bike?

News

January 28, 2026

Article By

Callum Robinson

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Taking on the Fred Whitton – Luke Chase

Usually an MTB rider, VOOM’s Luke Chase took on the infamous Fred Whitton Challenge…

News

January 28, 2026

Article By

Callum Robinson

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Chase the Sun North: 200 Miles of Cycling Beauty & Camaraderie

A 320km challenge to cross the North of the UK within the daylight hours – and what a day it was…

News

January 28, 2026

Article By

Irakli Mazmishvili

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Chasing the Sun Across Ireland: Coast to Coast on the Longest Day

With more than 3,000m of ascent the 340km Chase the Sun Ireland challenges even the fittest amongst us…

News

January 28, 2026

Article By

Irakli Mazmishvili

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Traka 360 – Girona, Gravel and Getting it Done

Hear from Ben on tackling one of Europe’s most iconic gravel races…

News

January 28, 2026

Article By

Irakli Mazmishvili

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Badlands Race Report – The World’s Most Brutal Gravel Race

With 750km grueling km of gravel and desert the Badlands might just be the World’s toughest Gravel Event…

News

January 28, 2026

Article By

Irakli Mazmishvili

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El Piri 2025: A Gravel Odyssey Through the Pyrenees – Two Wheels, One Unforgettable Adventure

El Piri, short for L’esperit del Pirineus is catalan for ‘The Spirit of the Pyrenees’ and its not difficult to see why…

News

January 28, 2026

Article By

Irakli Mazmishvili

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The Struggle – British Hill Climb Champs Report

An unforgettable day on The Struggle for the 2023 British Hill Climb Champs…

News

January 28, 2026

Article By

Irakli Mazmishvili

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National Hill Climb Champs – The Struggle Event Preview

In 2023 the cycling British Hill Climb Champs come to the Lake District, hosted at The Struggle hill climb…

News

January 28, 2026

Article By

Irakli Mazmishvili

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Top 5 Tips for Cycling at Home This Winter

Elevate your winter training with our tips for indoor cycling…

News

November 28, 2025

Article By

Irakli Mazmishvili

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See The Very Best of Kendal Mountain Festival

Catch up on the highlights of KMF 2024, from films to activities and so much more…

News

November 28, 2025

Article By

Irakli Mazmishvili

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Louisa takes on the Dirty Reiver

Possibly the UK’s premier gravel event with 200km of undulating terrain to enjoy, and fuel for!

News

January 28, 2025

Article By

Irakli Mazmishvili

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What does it take to Win The Celtman Extreme Triathlon?

Hear from Ross Creber with tips and insight on The Celtman Extreme…

News

January 28, 2025

Article By

Irakli Mazmishvili

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Grit, Gravel & Guts: Marie-Louise Rides to 3rd at Gralloch

What goes into a podium finish at an event like The Gralloch?

News

January 28, 2025

Article By

Irakli Mazmishvili

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How to Fuel a Hill Climb – Short & Sharp!

How to nail your hydration and fuel to elevate your performance when there’s only a short duration to perform!

News

January 28, 2025

Article By

Beau Smith

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Newlands Cycles – VOOM Now Available

News

January 28, 2024

Article By

Irakli Mazmishvili

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Struggle Hill Climb Report 2024

Ever wondered what its really like to ride The Struggle…?

News

January 28, 2024

Article By

Irakli Mazmishvili

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Cycling Route – The Open Roads of South Wiltshire

VOOM’s Chris Roxburgh shares a popular training ride around rolling South Wiltshire countryside. Instructions, GPX & cafes – get after it!

News

May 24, 2023

Article By

Irakli Mazmishvili

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VOOM Gravel C2C: Ravenglass to Robin Hood’s Bay

Explore our gravel C2C route with video, map, instructions, accommodation ideas, GPX file & video.

News

April 13, 2023

Article By

Irakli Mazmishvili

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UCI Gravel World Championships 2023

Marie Ridley qualified for the 2023 UCI Gravel World Champs. Check out her event report from…

News

January 28, 2023

Article By

Irakli Mazmishvili

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Fusion Fuel – What is Fusion & How to Use It?

VOOM Fusion Fuel is a high energy carbohydrate drink which delivers more energy, faster!

News

January 26, 2023

Article By

Beau Smith

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Achnashellach MTB Loop, Torridon

A remote but stunning MTB route near Torridon, in the Scottish Highlands. The Achnashellach loop brings the adventure!

News

August 19, 2022

Article By

Irakli Mazmishvili

Cyclists racing in a competitive event.

Sibiu Cycling Tour Stage 2 Results – Transfagarasan

After watching live racing we report on Stage 2 of the Sibiu Cycling Tour which finished up the epic Transfagarasan Highway.

News

July 5, 2022

Article By

Irakli Mazmishvili

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Giovanni Aleotti wins Sibiu Cycling Tour

Aleotti came home comfortably in the peloton on stage 3 to take the GC win in the 2022 Sibiu Cycling Tour.

News

July 5, 2022

Article By

Beau Smith

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Transfagarasan Challenge Report – Christie Byrne Podium

Transfagarasan Challenge gives cyclists a chance to race an epic climb on closed roads & Christie Byrne made the podium!

News

July 5, 2022

Article By

Irakli Mazmishvili

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Cycling the Transfagarasan Challenge

Jeremy Clarkson described The Transfagarasan Highway as “the best driving road in the world” – how about on for cycling?

News

July 3, 2022

Article By

Irakli Mazmishvili

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Lancashire Lanes & Trough of Bowland Cycling Route

VOOM cyclist Alistair Thomas shares one of the best road cycling routes in Lancashire. Instructions, GPX & cafes – go explore it!

News

June 22, 2022

Article By

Irakli Mazmishvili

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Loop Of Coniston Lake: MTB Route

When it comes to Mountain Biking in the Lakes Katie Edwards is in the know. Here’s one of the best MTB routes in the Lake District.

News

March 24, 2022

Article By

Irakli Mazmishvili

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Gravel riding nutrition: What to eat for a gravel race

Take a look at the best energy sources and foods to eat for a gravel race. As official nutrition and hydration partner to the Dirty…

News

October 8, 2021

Article By

Beau Smith

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A Scottish Off Road Coast to Coast

This June VOOM ambassador Kate O’Callaghan will MTB across Scotland for charity. Joined by friend Sophie Flanagan this will be an epic bike-packing adventure!

News

January 6, 2021

Article By

Irakli Mazmishvili

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Toby Barnes set for European Cyclo-Cross Champs

After a great start to the 2020 season, including a National Trophy win, Toby Barnes has gained selection for the Great Britain team in the…

News

June 11, 2020

Article By

Irakli Mazmishvili

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